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đź”— Fundraising Basics The ABC's of Raising a Round Pitch Tips Positioning Workshop Founders Tips Execution Tips People Tips Corp Dev Tips
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Past examples:
- How do I get funding in an industry when it’s out of favor (ad tech)?
- There’s lots of U.S. investment in clean tech. How do I connect with investors?
- How do I get my first investor?

Starts with the type of business
- Mission oriented - lifestyle or social enterprise, exit not a goal
- Growth oriented - includes services (and revenue-first), exploits local need, exit (if any) based on cash flow of mature business
- Upfront “hole” that requires lots of capital - scalable model in the long-term, exit M&A or IPO

Take control yourself
Bootstrap
- Revenue (customers) - prepaid product purchases, joint development / services
- Partner - pay-later services from vendors, non-recoverable engineering (NRE) costs from partners
- Grants (non-dilutive)
- Debt - borrow, SBA
- Equity - accelerators
