<aside> 🔗 Fundraising Basics The ABC's of Raising a Round Pitch Tips Positioning Workshop Founders Tips Execution Tips People Tips Corp Dev Tips

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• Each stage is an inflection point (18 months) - a corp dev opportunity to raise or sell
• Play off each other
• Decks are similar, except for end of corp dev deck 1+1=3 (how to quickly flesh out their hot buttons)

• You generally need to get that first LOI to generate competing offers - FOMO
• Bankers can help get it done (transaction execution) and run a process, but unlikely to hook the first fish

• Divergent management, team, and investor incentives
• e.g., escrow, unallocated equity

• Hard not to feel two-faced
• Where - door closed - champagne on ice (cancelled)
• Gradifi - Monday, Todd, left same day
• Product team —> CEO / Josh → $100m